Find your place in Waco (64 results)

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Why Waco?

Waco has long been the best kept secret of Central Texas. But now that secret is getting out. Revitalization is spreading like wildfire through Waco’s historic downtown thanks to city visioning, an influx of entrepreneurs and the popularity that has come with being the main character on the HGTV top-rated show, Fixer Upper. Tourists are flooding Downtown Waco to visit Chip and Joanna Gaines’ homemade Mecca, Magnolia Market. And businesses want to be where the tourists are. 

Waco’s downtown, having lived through previous heydays, is still rife with charm and history. Infusion of new (business) life into historic building shells is proving to be a great fit – progressive and pleasing enough to tourists, while maintaining the essence of historic Waco.

City Center Waco is a city-affiliated office charged with driving development and collaboration in what we call the “city center,” an area comprised of Downtown Waco and the surrounding neighborhoods. City Center is also a proud affiliate member of Main Street America and the Texas Main Street Program. We’re excited about the growth and future of Waco and we intend to make the most of the current momentum while adhering to the city’s vision for what Waco can be, working closely with the community and potential development partners, and clearing obstacles to progress.

Interested in learning more about City Center, Waco Main Street and downtown Waco? We'd love to connect.


Population 137,779
Median Household Income $40,349

Investment Incentives

  • Façade Grant
  • Sign Grant
  • Property Tax Abatement
  • Low Interest Loan Program
  • Other Grant